Sports marketing agency, Sport Evolution, has asked us to create a concept for a new sponsorship package format for its three key sports events.
We all like to spend quality time with a cup of tea or coffee in one hand and... our favorite magazine in the other. This insight gave as the impulse to create a new sponsorship package for the Sport Evolution agency.
Some of the most important mass sports events:
- Herbalife IRONMAN 70.3 Gdynia,
- 5150 Warsaw Triathlon,
- PZUGdynia Half-marathon.
deserve the best sponsors so the sponsorship package had to be top-notch!
Sports and a healthy lifestyle, being in good shape, a balanced diet, and physical activity have become increasingly important in our busy lives. We try to focus on our health but also on our achievements and life satisfaction. That is why more and more people appreciate the magic of sports and prepare for big athletic events organized by Sport Evolution with tremendous determination.
In order to meet the needs of physically active people, the design department of Direktpoint suggested an innovative format consisting of 3 multi-page sponsorship prospectuses in the form of visually attractive lifestyle magazines with interesting content.